comp.sys.mac.advocacy

On Fri, 11 Apr 2008 11:45:24 -0700, Jim wrote
(in article ):

> In article <5eavv39f8r5ddgk8aq705enoj9oheuur6c@4ax.com>,
> Mayor of R'lyeh wrote:
>
>> On Fri, 11 Apr 2008 10:22:15 -0700 (PDT), Dave Fritzinger
>> wrote:
>>
>>> Interesting article in Business Week.
>>>
>>> http://www.businessweek.com/technology/content/apr2008/tc20080410_206881.ht
>>> m
>>>
>>> "The 20-year death grip that Microsoft has held on the core of
>>> computing is finally weakening--pried loose with just two fingers. With
>>> one finger you press "Control" and with the other you press "right
>>> arrow." Instantly you switch from a Macintosh operating system (OS) to
>>> a Microsoft Windows OS. Then, with another two-finger press, you
>>> switch back again. So as you edit family pictures, you might use Mac's
>>> iPhoto. And when you want to access your corporate e-mail, you can
>>> switch back instantly to Microsoft Exchange."
>>
>> I've been saying for months that Apple is missing a Golden Opportunity
>> by not making the fact that any OS can run on Macs the centerpiece of
>> an ad campaign. It might not sit well with the Mac Faithful but it
>> would certainly make a lot of other people take a second look at Mac
>> HW.
>
> In case you hadn't noticed, Mac sales are outpacing their Windows PC
> counterparts even in the laptop area.
> Apple can manage the growth at the present and the last thing they'd
> need is for demand to greatly outstrip supply which would hurt them.
> Remember, it's very expensive to ramp up production if you're already
> making what you can sell and the factory is running in full production.
> If anything Apple occasionally runs out of some things for a short
> period, so I'd guess their factories are running pretty trim, especially
> in this economy where Apple doesn't want to have a huge stock in the
> warehouse for long periods either.
>
>

It's called selling all you can make, and many a business has faltered and
even failed because they thought that such a bubble would NEVER burst and
expanded accordingly. Apple makes a good return on investment, is more than
solvent and doing extremely well in all markets. Conservative growth is the
key to sustainable growth. I don't really think that Apple needs to advertise
their computers that much. They are growing, slowly and surely, and that's
the best way to grow.