Timberwoof
> =A0Jon Harrop
> > Since we've ported our stuff to Mac and been pushing Mac-related busines=
s
> > the number of Mac users has risen to almost 5%. We were hoping for 25%.
>
> Here's an angle you probably didn't think of: Your Mac version may
> enable more sales of other versions. If someone wants to buy a site
> license for a company full of your users, and your competitors only work
> on one OS, he may buy yours simply because a Mac version is available.
> So your Mac version made Windows or Linux sales possible.
Here's another angle: advertise that a Mac version exists.
Upon casual review of the FFC website, it looked a tad "Windows
Centric" to me...nothing jumped out at first impression that there was
support for any OS other than Windows.
I did eventually find that Mac OS is mentioned *once* on the homepage,
but YMMV if that satisfies the definition of "PUSHING".
-hh